Legacy Survey
26 April 2010
Legacy Survey
Your opinion on our work is important to us. We would be very grateful if you could spare a few moments to advise us on how we should approach legacy promotion to our members. We are taking this approach because writing Wills and leaving a legacy to charity is a sensitive area of communication. We want to get it right and this research will help us do that.
Legacies; or ‘a gift in a Will’ as we prefer to call them, are a valuable source of income for the Trust. Gifts like these, whether small or large, really help us to protect local wildlife. The recent urgent purchase of Sandy Down in the New Forest was made possible, in part, by money given to the Trust in a legacy. Sandy Down contains some of the rarest lowland habitats in Britain. Thanks to the Trust being remembered in a supporter’s Will, Sandy Down will now be protected in perpetuity for the benefit of wildlife and the local community.
Most recently, we received a legacy from Harry Webb, a local supporter from Portsmouth. Harry’s gift allowed us to buy a high power telescope for Farlington Marshes - the Trust’s oldest wildlife reserve and an internationally important site for birds. The telescope will be used to inspire and give enjoyment to thousands of people, young and old, who visit the site each year.
Here at the Trust we own and manage more nature reserves in both counties than any other national or local charity. However, when it comes to writing Wills many local people support the larger charities despite the fact that we concentrate our resources on practical conservation work in their area. This is the biggest challenge we face in terms of encouraging people to leave a gift to the Trust in their Will.
We would be grateful if you could complete the short survey about legacies. Please note that the answers you provide to this survey can be completely anonymous if you wish. If would like to know what we find out from our survey please tick the box at the end of the questions and we will send you a summary. Thank you in advance.
